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The great advantage of outdoor advertising is that it does not interrupt consumers in any way, like obnoxious sounds, smell or distracting visuals/movement. 3m x 6m Backlit Billboards are noticed because of their messages, bright bold colours and creative graphics. Billboards help increase awareness, and knowledge which also increases your sales and profits.

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Outdoor advertising makes it extremely easy to target, or not to target, a specific market.

LONA GLOBAL RESOURCES

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At Lona Global we recognise that people spend more time in their vehicle than they do watching TV or reading newspapers or magazines therefore Outdoor Advertising has a larger audience than any other type of advertising medium. Billboards allow you to reach more people faster and easier than any other type of media. People are also driving further and further every day and travel on the same roads to and from their destinations and repetition is extremely helpful when you are trying to increase your product awareness, or when you simply want to get your message across to millions of people. Not only will your brand or advertisement benefit from this type of media that has constant exposure where billboards allow your message to be displayed 24 hours a day, seven days a week, but consumers also benefit greatly cause they do not have to buy a magazine, cable television, or a newspaper to see your brand or advertisement.

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